martes, 26 de abril de 2011

Swiss Watch Industry using the Internet

InnOrbit Infusions has its base in Switzerland and we share this country with many fine watchmakers.  The link below shows some high end technology in a watch but it also shows how the watch industry is using the Internet in different ways to market their wares.

Check out the unique styling and the novel way of marketing the watch here:

MB&F HM3 Chocolate Frog & ReBel 


"Aside from being a nice looking watch in chocolate crown and gold, MB&F offered the limited edition of 10 pieces for sale through the enthusiast watch forum the PuristsPro. Something like this had never been done, a very high-end watch with a retail price of $79,000 being sold exclusively through a non-retailer website. MB&F went straight to a place that had been good to it in the past, and offered a special piece direct to the consumer" - Ariel Adams (Ablogtoread)



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